{"title":"All","description":"","products":[{"product_id":"proud-to-be-australian-trucker-cap-desert-camo","title":"'Proud To Be Australian' Trucker Cap","description":"\u003cp class=\"text-muted-foreground leading-relaxed mb-8\"\u003eDesert camo pattern trucker cap with embroidered 'PROUD TO BE AUSTRALIAN' text and Australian flag patch. Popular with tradies, farmers and veterans.\u003c\/p\u003e","brand":"Proud To Be Australian","offers":[{"title":"Default Title","offer_id":48753444815091,"sku":null,"price":54.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/5833\/0867\/files\/PTBACAMOHAT.png?v=1776227702"},{"product_id":"common-sense-cap-white-black","title":"'Common Sense' Cap - White\/Black","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eCommon sense used to be common. These days it's apparently a radical concept — especially if you're running the country. Wear it loud. Wear it proud. The Common Sense Cap for those who still believe in it.\u003c\/p\u003e","brand":"Proud To Be Australian","offers":[{"title":"Default Title","offer_id":48816459153651,"sku":null,"price":54.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/5833\/0867\/files\/common_sense_candid.png?v=1776223397"},{"product_id":"i-support-brs-cap-brown-camo","title":"'I Support BRS' Cap","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eShow your unwavering support with the \u003cb data-path-to-node=\"1\" data-index-in-node=\"38\"\u003e\"I Support BRS\" Limited Edition Cap\u003c\/b\u003e. Designed for those who stand tall with Australia's most decorated living soldier, this cap is more than just headwear — it’s a statement of loyalty and pride.\u003c\/p\u003e\n\u003cp\u003eWe believe in giving a man his due respect for his service, his sacrifice, and what he gave to this country. Not everything is black and white, and we're not going to turn our backs on a veteran because the media decided to make him their target.\u003c\/p\u003e","brand":"Proud To Be Australian","offers":[{"title":"Default Title","offer_id":48816574824691,"sku":null,"price":49.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/5833\/0867\/files\/v3brshat.png?v=1782127009"},{"product_id":"proud-of-my-flag-cream-camo","title":"'Proud Of My Flag' Cap","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eWear it loud. This structured cap features bold \"PROUD OF MY FLAG\" embroidery across the front with an Australian flag patch on the side — all in a tonal brown-on-cream colour way that keeps it clean without being quiet about it.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFinished with a camo-print brim for a rugged edge that pairs back with everything from the boat to the BBQ..\u003c\/p\u003e","brand":"Proud To Be Australian","offers":[{"title":"Default Title","offer_id":48817633689843,"sku":null,"price":47.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/5833\/0867\/files\/POMF_PRODUCT_IMAGE_1.png?v=1782741526"},{"product_id":"too-busy-working-too-be-woke-cream-camo","title":"'Too Busy Working' Cap - Cream\/Camo","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eLess talk, more graft. This cap says what everyone's thinking — bold \"TOO BUSY WORKING TO BE WOKE\" embroidery across the front in a clean brown-on-cream finish, paired with a camo-print curved brim that doesn't try too hard.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eBuilt for the ones who'd rather build something than argue about nothing.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eEmbroidered front text: \"TOO BUSY WORKING TO BE WOKE\"\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eCream cotton crown with camo-print curved brim\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eStructured mid-profile fit\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eAdjustable snapback closure\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eOne size fits most\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eHeads down. Caps on.\u003c\/p\u003e","brand":"Proud To Be Australian","offers":[{"title":"Default Title","offer_id":48817634640115,"sku":null,"price":54.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/5833\/0867\/files\/WOKEHAT.png?v=1776227012"},{"product_id":"good-intentions-dont-run-engines-cap-cream-navy","title":"'Good Intentions' Cap – Cream\/Navy","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eGood intentions don't pay your bills, build your business, or put fuel in your tank. This cap is for the ones who are sick of empty promises from politicians and people who talk a big game but never deliver.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eBold script embroidery with a vintage car graphic on a clean cream and navy two-tone finish. A cap for doers, not dreamers.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eEmbroidered front text: \"GOOD INTENTIONS DON'T RUN ENGINES\"\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eVintage car embroidery detail\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eCream cotton crown with navy curved brim\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eStructured mid-profile fit\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eAdjustable snapback closure\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eOne size fits most\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eActions speak. Excuses don't.\u003c\/p\u003e","brand":"Proud To Be Australian","offers":[{"title":"Default Title","offer_id":48817647124723,"sku":null,"price":54.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/5833\/0867\/files\/goodintentionshat.png?v=1776223373"},{"product_id":"the-mates-rate-2-cap-bundle","title":"The Mate's Rate – 2 Cap Bundle","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eTwo caps. One price. No excuses. The Mate's Rate bundle pairs two of our most popular caps together so you can say more for less.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThis bundle includes:\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eProud Of My Flag Cap – Cream\/Camo\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eGood Intentions Don't Run Engines Cap – Cream\/Navy\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003ePremium embroidery. Structured fit. Built to last longer than a politician's promise.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eDetails:\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e2 x embroidered caps\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eStructured mid-profile fit\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eAdjustable snapback closures\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eOne size fits most\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eGrab one for you, one for a mate — or keep both. We won't judge.\u003c\/p\u003e","brand":"Proud To Be Australian","offers":[{"title":"Default Title","offer_id":48817745920243,"sku":null,"price":99.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/5833\/0867\/files\/Gemini_Generated_Image_i9hfbfi9hfbfi9hf_1.png?v=1775784500"},{"product_id":"aussie-grit-grind-bundle-4-cap-set-1","title":"Aussie Grit \u0026 Grind Bundle – 4 Cap Set","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFour caps. One mindset. The Aussie Grit \u0026amp; Grind Bundle is the full collection for blokes who are proud of where they come from and aren't afraid to say what everyone else is thinking.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThis bundle includes:\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eProud Of My Flag Cap – Cream\/Camo\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eToo Busy Working To Be Woke Cap – Cream\/Camo\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eGood Intentions Don't Run Engines Cap – Cream\/Navy\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eProud To Be Australian Cap – Desert Camo\/Mesh\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEach cap features premium embroidery on a structured mid-profile fit with an adjustable snapback closure. One size fits most.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eBuy the set. Save on the bundle. Rotate daily.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eDetails:\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e4 x embroidered caps\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eMixed colourways: cream\/camo, cream\/navy, desert camo\/mesh\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eStructured mid-profile fit\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eAdjustable snapback closures\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eOne size fits most\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eLess talk. More caps.\u003c\/p\u003e","brand":"Proud To Be Australian","offers":[{"title":"Default Title","offer_id":48817750376691,"sku":null,"price":195.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/5833\/0867\/files\/Gemini_Generated_Image_nrp941nrp941nrp9_1_65d3156e-3d5c-4ea7-8b02-997c624a8de1.png?v=1775784742"},{"product_id":"shell-be-right-trucker-cap-brown","title":"'She'll Be Right' Trucker Cap - Brown","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThere's a certain kind of Australian who doesn't panic. Doesn't overthink. Doesn't need a five-step plan for every minor inconvenience. They just nod, take a sip, and say what's always been true — \"she'll be right\". This one's for them.\u003c\/p\u003e\n\u003cp\u003eClassic brown trucker cap with embroidered \"She'll Be Right\" text. Because it always is.\u003c\/p\u003e","brand":"Proud To Be Australian","offers":[{"title":"Default Title","offer_id":48833408827635,"sku":null,"price":54.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/5833\/0867\/files\/shell_be_right_square.png?v=1776223384"},{"product_id":"she-fell-for-the-accent-brown-white","title":"'The Accent' Trucker Cap - Brown\/White","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eSome things just work in your favour. The accent. The attitude. The fact that you were born on the best continent on the planet. Wear it with no shame and absolutely no explanation required.\u003c\/p\u003e\n\u003cp\u003eBrown and white trucker cap with embroidered \"She Fell For The Accent\" text and Southern Cross detail.\u003c\/p\u003e","brand":"Proud To Be Australian","offers":[{"title":"Default Title","offer_id":48836234182899,"sku":null,"price":54.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/5833\/0867\/files\/accentlifestyl.png?v=1776232633"},{"product_id":"frontline-legend-brs-tee","title":"BRS 'Frontline Legend' Tee","description":"\u003cdiv class=\"my-[1px]\"\u003e\n\u003cdiv class=\"py-[3px] whitespace-pre-wrap u-break-words\"\u003eSome things don't need explaining.\u003c\/div\u003e\n\u003cdiv class=\"py-[3px] whitespace-pre-wrap u-break-words\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"my-[1px]\"\u003e\n\u003cdiv class=\"py-[3px] whitespace-pre-wrap u-break-words\"\u003eThis is the shirt for Aussies who back Ben Roberts-Smith — Australia's most decorated living soldier. Wear it to the servo, the pub, the footy. Wear it anywhere. Because in this country, we back our own.\u003c\/div\u003e\n\u003cdiv class=\"py-[3px] whitespace-pre-wrap u-break-words\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"my-[1px]\"\u003e\n\u003cdiv class=\"py-[3px] whitespace-pre-wrap u-break-words\"\u003e\u003cstrong\u003eThe Shirt\u003c\/strong\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"my-[1px]\"\u003e\n\u003cdiv class=\"py-[3px] whitespace-pre-wrap u-break-words\"\u003eBuilt from heavy premium cotton with a relaxed fit — this isn't a flimsy printed tee. It's a proper shirt that wears great, holds its shape, and gets better with every wash. The acid-wash charcoal finish gives it that vintage feel, and the bold all-over graphic print does the rest.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul\u003e\n\u003cli class=\"u-break-words ps-[2px] hide-loading-dot\"\u003eHeavy premium cotton — built to last\u003c\/li\u003e\n\u003cli class=\"u-break-words ps-[2px] hide-loading-dot\"\u003eRelaxed fit\u003c\/li\u003e\n\u003cli class=\"u-break-words ps-[2px] hide-loading-dot\"\u003eAcid-wash charcoal\u003c\/li\u003e\n\u003cli class=\"u-break-words ps-[2px] hide-loading-dot\"\u003eBold vintage-style graphic print\u003c\/li\u003e\n\u003cli class=\"u-break-words ps-[2px] hide-loading-dot\"\u003eLimited run — not restocked once sold out\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Proud To Be Australian","offers":[{"title":"XS","offer_id":49031752286451,"sku":null,"price":59.95,"currency_code":"AUD","in_stock":true},{"title":"S","offer_id":48869684150515,"sku":null,"price":59.95,"currency_code":"AUD","in_stock":true},{"title":"M","offer_id":48869684183283,"sku":null,"price":59.95,"currency_code":"AUD","in_stock":true},{"title":"L","offer_id":48869684216051,"sku":null,"price":59.95,"currency_code":"AUD","in_stock":true},{"title":"XL","offer_id":48869684248819,"sku":null,"price":59.95,"currency_code":"AUD","in_stock":true},{"title":"XXL","offer_id":49031752319219,"sku":null,"price":59.95,"currency_code":"AUD","in_stock":true},{"title":"3XL","offer_id":49031752351987,"sku":null,"price":59.95,"currency_code":"AUD","in_stock":true},{"title":"5XL","offer_id":49031853572339,"sku":null,"price":59.95,"currency_code":"AUD","in_stock":true},{"title":"6XL","offer_id":49031853605107,"sku":null,"price":59.95,"currency_code":"AUD","in_stock":true},{"title":"4XL","offer_id":49031853637875,"sku":null,"price":59.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0818\/5833\/0867\/files\/BRSTEEPRODUCTPIC.png?v=1776842355"},{"product_id":"brs-legacy-tee","title":"BRS Legacy Tee","description":"\u003cdiv class=\"my-[1px]\"\u003e\n\u003cdiv class=\"py-[3px] whitespace-pre-wrap u-break-words\"\u003eYou already know where you stand.\u003c\/div\u003e\n\u003cdiv class=\"py-[3px] whitespace-pre-wrap u-break-words\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"my-[1px]\"\u003e\n\u003cdiv class=\"py-[3px] whitespace-pre-wrap u-break-words\"\u003eThis is the shirt for Aussies who haven't forgotten what Ben Roberts-Smith did for this country. 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Just the truth on your head.\u003c\/p\u003e\n\u003cp\u003e✔ Premium structured 6-panel snapback\u003cbr\u003e✔ Bold 3D puff embroidery — built to last\u003cbr\u003e✔ Bright orange colourway with Australian flag side patch\u003cbr\u003e✔ Adjustable fit — one size fits most\u003cbr\u003e✔ Aussie owned and operated\u003c\/p\u003e\n\u003cp\u003eThe elites hate it. The people love it. 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